The challenge

An AXI Family Day? We organised it to bring AXI employees and their families together in a relaxed and summery atmosphere. The goal? To strengthen team spirit during a day full of fun, relaxation and unique experiences.

The insight

The place to be? Perry's Beachclub on the beautiful North Sea beach. There you have a wide range of activities for all ages. Just what we were looking for!. Just what we are looking for! Live AXI Radio to get participants in the mood? Of course! At the beach club we provided our guests with beach games, water sports such as supping and kayaking, and extreme activities such as powerkiting and blokarting. For the youngest visitors, there was a special children's village with grime, a bouncy castle and airbrush tattoos. The day was culinary enriched with various delicacies and concluded with an delicious BBQ. More icing on the cake? How about the opportunity to win an AXI VIP Experience: a speedboat trip to spot seals. An exclusive touch!

The result

The first edition of the AXI Family Day was undoubtedly a hit. Participants visibly enjoyed the many activities and being together with family and colleagues. The combination of sports, games, entertainment and culinary pampering resulted in happy faces and unforgettable moments. The reactions were enthusiastic!